Are you really curious to know what people are searching for on YouTube in 2023? Here you go and get complete details of top YouTube searches in 2023 in the USA and all other countries. Let’s see what are the top youtube searches and queries.
It’s a universal truth that YouTube is the second largest search engine in the world. Millions of videos are being uploaded on a daily basis. There are many people around the world who are running YouTube channels and making money for living. Every second, lots of people start YouTube channel and uploading videos.
Have a look at YouTube platform to know the popular searches by the people around the world. By knowing the top searches, you’ll get to know the people’s taste, trending topics, technology updates, and latest marketing strategies and know the tastes of viewers.
What are the top youtube searches? (Most YouTube Searches)
Along with you, we too wanted to know what people are searching the most on YouTube in 2023.
Have you ever wondered what the people are searching for most on YouTube?
We’re excited to share with you the latest data of most searched YouTube videos as of now.
The Top 100 YouTube Searches in the US:
The list of most popular YouTube video Search from the US is follow:
| Number | Keyword | Search Volume |
| 1 | pewdiepie | 4,571,398 |
| 2 | asmr | 4,036,274 |
| 3 | music | 3,347,560 |
| 4 | markiplier | 2,969,267 |
| 5 | old town road | 2,501,430 |
| 6 | billie eilish | 2,355,459 |
| 7 | pewdiepie vs t series | 2,179,597 |
| 8 | fortnite | 2,010,834 |
| 9 | david dobrik | 2,006,263 |
| 10 | jacksepticeye | 1,956,498 |
| 11 | joe rogan | 1,922,619 |
| 12 | james charles | 1,852,057 |
| 13 | baby shark | 1,843,336 |
| 14 | bts | 1,648,962 |
| 15 | dantdm | 1,648,379 |
| 16 | snl | 1,569,452 |
| 17 | game grumps | 1,399,182 |
| 18 | cnn | 1,383,248 |
| 19 | wwe | 1,351,784 |
| 20 | lofi | 1,317,905 |
| 21 | minecraft | 1,294,920 |
| 22 | shane dawson | 1,218,344 |
| 23 | fox news | 1,194,207 |
| 24 | msnbc | 1,162,435 |
| 25 | mrbeast | 1,155,660 |
| 26 | fgteev | 1,132,139 |
| 27 | ssundee | 1,130,356 |
| 28 | lofi hip hop | 1,115,248 |
| 29 | t series | 1,106,948 |
| 30 | gacha life | 1,088,275 |
| 31 | stephen colbert | 1,071,076 |
| 32 | flamingo | 1,053,715 |
| 33 | ariana grande | 1,045,804 |
| 34 | nightcore | 992,960 |
| 35 | songs | 945,140 |
| 36 | jake paul | 938,932 |
| 37 | lazarbeam | 921,944 |
| 38 | tyt | 905,280 |
| 39 | eminem | 901,503 |
| 40 | taylor swift | 894,841 |
| 41 | post malone | 888,713 |
| 42 | vanossgaming | 888,357 |
| 43 | memes | 871,174 |
| 44 | jeffree star | 861,302 |
| 45 | trump | 853,570 |
| 46 | study music | 840,359 |
| 47 | cardi b | 833,307 |
| 48 | juice wrld | 809,349 |
| 49 | game of thrones | 807,388 |
| 50 | espn | 801,990 |
| 51 | unspeakable | 794,403 |
| 52 | john oliver | 784,305 |
| 53 | logan paul | 775,211 |
| 54 | nba youngboy | 770,299 |
| 55 | try not to laugh | 766,004 |
| 56 | blackpink | 761,919 |
| 57 | coryxkenshin | 759,131 |
| 58 | avengers endgame | 752,274 |
| 59 | roblox | 735,723 |
| 60 | andrew yang | 732,854 |
| 61 | dude perfect | 730,066 |
| 62 | last week tonight | 726,970 |
| 63 | peppa pig | 725,073 |
| 64 | mr beast | 715,461 |
| 65 | chad wild clay | 708,328 |
| 66 | dunkey | 706,010 |
| 67 | ufc | 699,040 |
| 68 | game theory | 693,334 |
| 69 | nfl | 688,779 |
| 70 | jre | 687,693 |
| 71 | buzzfeed unsolved | 682,198 |
| 72 | popularmmos | 679,442 |
| 73 | drake | 679,361 |
| 74 | borderlands 3 | 670,494 |
| 75 | ninja | 670,413 |
| 76 | colbert | 669,343 |
| 77 | sml | 662,973 |
| 78 | tik tok | 658,256 |
| 79 | itsfunneh | 652,226 |
| 80 | undisputed | 651,707 |
| 81 | ben shapiro | 650,475 |
| 82 | seth meyers | 650,378 |
| 83 | rachel maddow | 648,303 |
| 84 | projared | 641,203 |
| 85 | pokemon sword and shield | 640,846 |
| 86 | jeffy | 640,603 |
| 87 | trevor noah | 640,279 |
| 88 | critical role | 637,750 |
| 89 | trisha paytas | 636,567 |
| 90 | blippi | 634,897 |
| 91 | gmm | 623,242 |
| 92 | first take | 622,691 |
| 93 | nintendo | 620,470 |
| 94 | queen | 619,303 |
| 95 | sssniperwolf | 618,963 |
| 96 | ryans toy review | 611,976 |
| 97 | tati | 604,341 |
| 98 | funny videos | 601,083 |
| 99 | sis vs bro | 599,916 |
| 100 | jenna marbles | 598,684 |
The Top 100 Most YouTube Searches and Queries Worldwide:
This data seems like the same data but filter to show you outside of America also with the Global search volume details.
| Number | Keyword | Search Volume |
| 1 | bts | 16,723,304 |
| 2 | pewdiepie | 16,495,659 |
| 3 | asmr | 14,655,088 |
| 4 | billie eilish | 13,801,247 |
| 5 | baby shark | 12,110,100 |
| 6 | old town road | 10,456,524 |
| 7 | music | 10,232,134 |
| 8 | badabun | 10,188,997 |
| 9 | blackpink | 9,580,131 |
| 10 | fortnite | 9,117,342 |
| 11 | minecraft | 8,540,800 |
| 12 | pewdiepie vs t series | 8,252,156 |
| 13 | peliculas completas en español | 8,223,530 |
| 14 | senorita | 8,203,240 |
| 15 | ariana grande | 7,599,148 |
| 16 | alan walker | 7,011,862 |
| 17 | tik tok | 6,918,634 |
| 18 | musica | 6,776,562 |
| 19 | wwe | 6,720,364 |
| 20 | calma | 6,570,493 |
| 21 | bad bunny | 6,462,239 |
| 22 | eminem | 6,454,801 |
| 23 | queen | 6,443,123 |
| 24 | ed sheeran | 6,098,093 |
| 25 | peppa pig | 6,011,992 |
| 26 | despacito | 5,694,159 |
| 27 | la rosa de guadalupe | 5,653,795 |
| 28 | taki taki | 5,437,988 |
| 29 | enes batur | 5,424,066 |
| 30 | michael jackson | 5,079,319 |
| 31 | songs | 5,040,082 |
| 32 | t series | 4,948,708 |
| 33 | maluma | 4,858,299 |
| 34 | bad guy | 4,806,490 |
| 35 | markiplier | 4,770,407 |
| 36 | taylor swift | 4,709,317 |
| 37 | ozuna | 4,665,643 |
| 38 | nightcore | 4,622,362 |
| 39 | paulo londra | 4,606,009 |
| 40 | karaoke | 4,542,724 |
| 41 | james charles | 4,530,707 |
| 42 | youtube | 4,472,373 |
| 43 | imagine dragons | 4,471,413 |
| 44 | dance monkey | 4,468,853 |
| 45 | twice | 4,388,230 |
| 46 | roblox | 4,383,944 |
| 47 | free fire | 4,368,431 |
| 48 | gacha life | 4,360,138 |
| 49 | post malone | 4,268,859 |
| 50 | justin bieber | 4,153,259 |
| 51 | felipe neto | 4,129,776 |
| 52 | bruno mars | 4,125,165 |
| 53 | 7 rings | 4,071,507 |
| 54 | china | 4,007,730 |
| 55 | doraemon | 3,919,814 |
| 56 | anuel | 3,895,705 |
| 57 | kill this love | 3,841,537 |
| 58 | jacksepticeye | 3,777,353 |
| 59 | maroon 5 | 3,771,017 |
| 60 | joe rogan | 3,763,617 |
| 61 | game of thrones | 3,762,771 |
| 62 | marshmello | 3,739,179 |
| 63 | linkin park | 3,735,715 |
| 64 | david dobrik | 3,707,115 |
| 65 | bohemian rhapsody | 3,702,925 |
| 66 | squeezie | 3,639,897 |
| 67 | lady gaga | 3,636,055 |
| 68 | aaj tak live | 3,576,911 |
| 69 | 5 minute crafts | 3,542,329 |
| 70 | cardi b | 3,541,762 |
| 71 | geo news live | 3,529,420 |
| 72 | музыка | 3,510,408 |
| 73 | selena gomez | 3,452,110 |
| 74 | coldplay | 3,438,660 |
| 75 | dantdm | 3,432,755 |
| 76 | lofi | 3,423,363 |
| 77 | anuel aa | 3,421,588 |
| 78 | rihanna | 3,399,253 |
| 79 | drake | 3,391,085 |
| 80 | dross | 3,388,714 |
| 81 | los polinesios | 3,378,828 |
| 82 | rap | 3,372,895 |
| 83 | shawn mendes | 3,303,856 |
| 84 | cocomelon | 3,286,720 |
| 85 | sia | 3,286,486 |
| 86 | song | 3,216,548 |
| 87 | slime | 3,215,921 |
| 88 | dua lipa | 3,215,514 |
| 89 | con calma | 3,209,614 |
| 90 | funny videos | 3,185,759 |
| 91 | mikecrack | 3,183,225 |
| 92 | vegetta777 | 3,150,688 |
| 93 | pubg | 3,052,130 |
| 94 | avengers endgame | 3,043,992 |
| 95 | movies | 3,041,954 |
| 96 | soolking | 3,039,784 |
| 97 | believer | 3,008,394 |
| 98 | gta 5 | 3,000,893 |
| 99 | romeo santos | 2,995,028 |
| 100 | katy perry | 2,993,646 |
We got to know from the list that songs and music related videos are dominating in the US YouTube search. In fact, 20 YouTube videos out of 100 in the searches are related to music only.
Also the 5 searches of top 10 YouTube video search are “Branded” searches. People search YouTube to know YouTube personalities and YouTube channel names.
Popular YouTube Celebrities and Channel in 2023
Below is the Top 10 most popular YouTube Celebrities and Channels based on the Ahrefs data.
| Number | Keyword | Search Volume |
| 1 | pewdiepie | 4,571,398 |
| 2 | markiplier | 2,969,267 |
| 3 | pewdiepie vs t series | 2,179,597 |
| 4 | david dobrik | 2,006,263 |
| 5 | jacksepticeye | 1,956,498 |
| 6 | joe rogan | 1,922,619 |
| 7 | james charles | 1,852,057 |
| 8 | dantdm | 1,648,379 |
| 9 | snl | 1,569,452 |
| 10 | game grumps | 1,399,182 |
The combination of all these YouTube video searches per month in the USA is 22.7 Million.
You’ll wonder to know that few of these folks are from gaming Vlog or gaming vloggers who turned as YouTube personalities for example: PewDiePie. So, it clearly shows that games have become the most searched videos.
List of searches related to YouTube games.
| # | Keyword | Search Volume |
| 1 | pewdiepie | 4,571,398 |
| 2 | markiplier | 2,969,267 |
| 3 | fortnite | 2,010,834 |
| 4 | jacksepticeye | 1,956,498 |
| 5 | dantdm | 1,648,379 |
| 6 | game grumps | 1,399,182 |
| 7 | minecraft | 1,294,920 |
| 8 | fgteev | 1,132,139 |
| 9 | ssundee | 1,130,356 |
| 10 | vanossgaming | 888,357 |
| 11 | unspeakable | 794,403 |
| 12 | dunkey | 706,010 |
| 13 | game theory | 693,334 |
| 14 | popularmmos | 679,442 |
| 15 | borderlands 3 | 670,494 |
| 16 | ninja | 670,413 |
| 17 | pokemon sword and shield | 640,846 |
| 18 | nintendo | 620,470 |
There are many TV popular personalities like John Oliver, Stephen Colbert and more celebrities get million of searches of Youtube videos per month. People love to entertain with Youtube videos.
Let’s see the US YouTube video searches compare with Worldwide searches of YouTube videos.
It looks like people prey on BTS – as monthly searches of bts is over 16,723,304 Worldwide. It means on average, 6 searches per second.
The top 100 searches are dominating as artists, songs and bands – staggering 58/100 searches (almost 2/3) are related to music topics.
If you compare global with the USA, it seems the rest of the world uses YouTube for more searches for music related.
Below is Billie’s live performance:
YouTube Search Data using SEO Keywords Explorer
Are you looking for more details about YouTube SEO, you can use SEMrush Keyword Finder and Ahrefs to get monthly, yearly searches and more.
Conclusion & Insights of YouTube Searches
From all that data, it seems that most of the people are looking for YouTube for music, games, popular YouTubers, YouTube celebrities like PewDiePie, MKBHD, etc.
As we’ve already seen from the top 100 YouTube searches and YouTube queries, most of the common videos are related to music, artists, songs, music videos and bands.
Related:
Why YouTube Videos Not Getting Views?
How To Earn Money YouTube without Making Videos?
Leave a Reply