All we know is that most of the businesses have already moved online. Most of the businesses are struggling to find the best ways to increase website traffic. There are many new and innovative ways to get more traffic to your website. However, there are lot of misinformation spread over the internet about how to attract more visitors which direct to the same and old tired strategies or techniques over and over. The result is you’ll not see positive results.
If you’re really serious about how to increase website traffic fast using both organic and paid methods, here are the top 10 proven ways to increase your website traffic.
1. Do Keyword Research
Remember, you must include relevant keywords in your content while you write. Those keywords should be used naturally. You should not stuff the related keywords into the content so much because this may distract the readers. It’s very important to use keywords throughout the content, such as the page title, URL, headers and meta description.
To perform perfect keyword research to get more traffic to your website, you may use the popular keyword research tools like SEMrush, Ahrefs and Moz. Using this tool, you can easily find out what keywords your competitors are using in order to get more visitors to their websites. Also, you’ll get more information about your competitors like, related keywords, keywords CPC, how often people search for those keywords and more.
Hiring an SEO agent is one of the best options, as they audit your website and will provide valuable insights. They will identify the website issues to get top rank on the search engine results (SERPs) which helps to increase blog traffic easily. Keyword research is very important for SEO to get more traffic to your website.
2. Crate Memorable Content To Get More Traffic
Just posting content on your website is not enough, you must create memorable content in order to increase website traffic quickly. In fact, using memorable content on your blog or website is one of the top ways to increase website traffic.
Readers or people use search engines like Google to find specific, detailed, accurate answers for their queries. Your content should provide those answers accurately. The websites featuring blog content get more traffic (over 434% search engine indexed pages) than those without it. Moreover, the sites that publish over 18 posts per month will get over 6 times more traffic than other blogs that publish 0 to 4 articles.
So it’s very clear that you should care about the content you produce, publish regularly and do more research on what your audience are really looking for then your website traffic will improve.
3. Write Guest Posts
Writing content for other websites is a legitimate way to get backlinks, boost website traffic and you can easily increase rank in the search engine results page. You must completely research websites within your niche or industry to pitch.
First of all, have a look at a website’s content and ensure that those are high-quality content and then check that website’s domain authority and read more about their guest posting guidelines.
4. Advertising to Increase Website Traffic
Doing advertising through social media, paid search and display ads are the effective ways to increase blog traffic. However, all these methods of increasing website traffic have their own ups and downs. For example, users or browsers can block display ads and also the CPC for Google Ads or any other ad network may cost between $1 and $2 per click. So you would need to be more clear before planning for budgets and goals.
When running PPC (Pay Per Click) ads, you should target the right audience with the different ad groups with the right target keywords. Once your campaign is started, you should monitor how audiences use various keywords. Based on the visitor’s behavior, you need to change the CPC for each keyword. For instance, few keywords may only resulted in impressions and will not increase website traffic and some keywords may give good results in clicks and conversions. So you need to be more active to enable and disable the keywords accordingly.
5. Keep Social Media Pages Active
Social media networks are the best place to attract more visitors which help to increase your website traffic easily. Following below simple steps helps to develop website traffic efficiently.
- Do regular post or content like eBooks, blogs white papers, videos, infographics, etc. on a regular basis on your social media account.
- Be active and interactive with your followers by replying to them.
- Reposting your followers’ content and tag them.
- Use relevant hashtags.
- Change cover photo to promote new content.
- Tag influencers who are interested in the content.
- Update the link in your bio.
- Reply to the other people who are really looking for answers with links to your content.
6. Influencer Outreach
Influencers of your industry are waiting to share content that their followers will like. Online businesses can connect with influencers in many ways, including:
- Tag the influencer in the social media posts.
- Take an interview or Q&A and then email or tag the influencer when the content is posted. So they will share your content with their followers or audience.
- You may pay influencers to run sponsored posts on their pages on the social media account.
7. Send Email Newsletters
Promoting content using email newsletter is one of the best ways to increase site traffic effectively. Below are the best practices for email marketing:
- Include attractive topics or information from the content in the mail subject line and in the body of the email.
- Place a button or link, so subscribers will click and read more of your content.
- Ensure that your email letters are mobile-friendly. Links should be visible and almost 46% of email are being opened on mobile devices.
- Mention your subscriber’s name is the best tactic to let the users open the email.
- Use eye-catching email templates.
- Perform A/B testing to find which type of emails receive more open / clicks.
8. Create a Helpful Industry Content or Tool
Offering something to use to your readers is one of the simple trick to drive more traffic to your website. For example, when you provide free download tools like calendars, money earning apps really help to bring more visitors to your website and they are happy to share your content to their followers.
Create useful tools and content which help people in your industry and offer them to download for free. Offering free tool and content in exchange for new users’ contact information. This way you can easily maximize your new leads. Another simple trick to increase website traffic is to promote the tools and content on the forums and LinkedIn Groups where your industry people interact.
9. Exchanging Backlinks top ways to increase website traffic
Businesses are trying to increase traffic to websites which may lead for backlink exchanges. Contact relevant sites and provide your valuable content as an additional resource to include others’ website pages or posts. You may offer a mutual-beneficial backlink exchange.
If you’re able to exchange the backlinks with the relevant and high authority websites will surely help to improve website traffic efficiently. Exchanging backlinks is one of the proven ways to increase website traffic.
10. Submit Press Releases
If businesses create press releases to promote their website, content or clients, they should be very active in terms of pushing the releases to the influential websites and publications to the respective industries.
Whenever you want to announce a new update or news, you should send it across to industry blogs and publications to let the audience read. By doing this, you will get many new leads and boost website traffic easily.
Final Words on How to Increase Website Traffic Today
If you follow these simple steps, you’ll see an increase in website traffic at the earliest. Most of these tactics may bring more traffic quickly, however few techniques may take some time to get more traffic to your website.
I hope you will surely able to drive more traffic to your blog or website by following these simple steps.