“Backlinks,” are the links which are linking to your site from other websites. Backlinks are the most important and supreme factor for all search engines to get ranked. Simply saying the more backlinks bring more organic traffic. Now the question is “how to create backlinks”. You’ll get answer for generating high-quality backlinks for your website.
Organic traffic is directly related to the backlinks (quality) of your website. The more authoritative websites which link to your website, the more chances to get better rankings and traffic will increase.
You need to find the smart ways to earn or build backlinks to get better ranking in the SERPs.
When Google crawl your website, it will particularly look for the backlinks of your website’s backlinks. This way Google will find out and understand how your website posts are connected each other and from outside (websites).
Certainly, there are above 200 ranking factors to decide your ranking. However, ‘backlinks‘ are one of the primary factors to decide your page ranking and an important factor in SEO.
Getting links to your website is really challenging, however you do not need to buy backlinks, although there are many bloggers do this. So you do not need to worry about getting backlinks to your website. There are many simple ways to get backlinks to your website for free of cost.
What are Backlinks and How It Works?
A backlink is an external website’s hyperlink which leads to your blog or website. Backlinks are called “inbound links” or “external backlinks”.
Below is the example of backlink:
You can see the the website moneytells.com has a backlink on this website saransaro.com. This is the best example of a backlink.
How backlinks help to improve your search ranking?
Simply saying, getting a backlink from any other website is like “getting a vote” or “authorize your site”. The more votes you have, you’ll get a higher rank in the SERPs (Search Engine Result Pages).
All Backlinks are NOT created equal.
Backlinks are not all about ‘quantity’. It matters about quality. You need to get quality backlinks from the relevant websites, relevant industry and high authoritative sites.
Once your website or blog has relevant and quality backlinks form the authoritative websites (sources); now your website will be recognized by the search engines and your website get top rank.
The moment search engines know that your website is authoritative, your website will move on higher rank in the search engine.
Easy Ways to Create Backlinks
Now that you might have learnt the importance of Backlinks in ‘search engine optimization’, Alright, let’s get started to know the best ways to get more backlinks to your website.
1. Write Quality and Link-Worthy Content
Here, you’ll not need to request any one to offer a link back to your website, because it will happen automatically.
Writing quality content with link-worthy information tends other bloggers and your same industry leaders to link back to your website.
You just cannot earn backlinks by writing any type of content. You need to write link-worthy, quality and informative content to build more backlinks to your blog.
No bloggers or websites will link to your website unless you’ve written actionable, unique, informative, relevant and valuable content.
There are certain types of blog content that get more backlinks are shares than others. Below are some of the examples of content which can easily earn most backlinks.
Types of Articles to Gain Backlinks to your Website:
“How to” articles teach your readers to do something effectively. In this way, you can make backlinks to your website.
For example, you can write about “How to make money blogging?” and get linked to by bloggers, money making websites, start a blog and make money and more.
Listicles or List articles are articles written with the numbers or lists. The numbers or list articles are very popular online, because it’s very easy to read and understand.
Having numbers in the list, readers can easily scan the article and go to the topic which they’re really interested in.
- 33 Best Highest Paying Money Apps that Pay $1000+ Per Month
- 10 Top Reasons Why YouTube Videos Are Not Getting Views (How To Fix It)
- 15 Leadership Qualities of a Leader That Builds Good Leadership Characteristics
- 36 Best Real Online Work From Home Jobs for Fast Money
Quizzes type of blogs get tons of shares online because they are very fun with information.
Example: Which is the best platform for bloggers to start blogging without tech skills?
You need to create a quiz which is very relevant to your niche blog, so that you’ll get more quality backlinks to your website.
Bloggers love to write definitive guides because it will keep their readers with the website and explain the matters. So, it’s very clear that creating a lengthy guide is the easy way to get more backlinks to your website.
Examples of definitive guides:
Statistics Roundups Guide:
Statistic blogs are very informative and this type of blog is often used by the bloggers to get more visitors and backlinks.
Take advantage and start to write and create roundups guides.
Example: 100+ WordPress statistics and facts
2. Get Backlinks from Skyscraper Content
Skyscraper method is one of the best ways to get backlinks to your new website or blog.
What is Skyscraper content?
The Skyscraper strategy of link building involves finding the most popular online content, editing it, improving it and duplicating backlinks. This process is called the Skyscraper method to get more backlinks.
To achieve this, open Google search and look for your desired topic. For example, if you want to write an informative guide on ‘best online jobs’ then type in the search bar.
The Google result shows in the first page, all are having more backlinks and the most popular website for the query you typed.
Choose any one of the articles from Google search’s first page and start to write your own post which is 10X better.
Now write your article in-depth, longer, informative images and video that the original article lacks. Go through the original guide completely and find the missing information and add the same in your new article.
Now, your new article has improved content with more information than the original article. Google will find your content easily and place it on the top of the Google search engine results page.
You can use the top backlink checker tools like SEMrush or Ahrefs to discover the current backlinks of the original article. Reach out to the site which is linking to the original content or post and you can request them a link to your blog by approaching with a decent introduction.
3. Guest Blogging
The Guest blogging is one of the proven ways to more traffic with new audiences to your website. Also each guest blog post will help you to gain at least one backlink to your blog or website via byline or author info.
For example, if you refer below byline the author of that blog post narrates about his website through a website link which gives him/her a backlink and new audience as well.
However, few publications or leading websites allow the guest bloggers to give a link within the article as well. This means you can direct visitors from that website to your website.
Here are the simple queries to know the blogs or websites who accept guest posts.
Once you find the best blogs to contribute then start writing your guest post to publish. However, there are many blog submission sites available on the blogosphere to spread your content.
Using good guest post blogging strategies will drive more organic traffic to your website which helps to get real backlinks to your website.
4. Broken-Link Backlink Building Method
One of the most liked methods to build backlink is, broken link backlink strategy because it’s a simple way to create one-way backlinks.
Broken-link strategy is, you need to content the website owner or webmaster to inform broken links of her/his website. At the same time, you can recommend your website to replace the dead link. Make sure that you’ve written quality content to replace the dead link or broken link content.
You’re doing favor to the blog owner by reporting the broken links. In return, they will surely help you by allowing your website or blog post to replace the dead-link. Broken or dead link strategy is one of the easiest ways to get quality backlinks to your website.
To achieve this, you need to find the broken link websites which are relevant to your niche. You can use below queries to find them in Google:
Before that find your relevant niche site:
your keyword + links
your keywords + resources
For example, if my blog talks about SEO then I’ll search for SEO + links.
You can use many tools to find broken links. “Check my links” is the best Google chrome plugin to find the broken links easily.
You can run “Check my Links” plugin to discover all 404 links from the website.
You need to introduce yourself gently and let them know that the link(s) they use is no longer valid.
Provide them with more details about where the links are broken or dead links.
Now, you’re good to request them to replace the dead link with your active link. Most of the time the website owners will say OK to use the requested link.
The Broken-link method works well and you’ll surely gain backlinks to your blog easily.
5. Backlinks through Infographics
It’s true that creating long and in- depth content will surely get more backlinks to your new website. However, it takes time. If you want to earn quick backlinks to your website then Infographics is the best option to do so.
Infographics is a tool which has been created with the visual data and graphic representations of information to reach more people quickly. It means infographics get backlinks quickly.
Infographics are based on the visual data, so it would be most shared content format on the internet.
This infographics “The Daily Routines – Famous Creative People” has acquired 656 backlinks from other websites.
Many publications and bloggers will use your highly-worked infographics on their website. In return, they will give you a link back to your website (original creator).
I know what you are thinking now, how to create infographics? Am I right? Doesn’t worry there are many free visual content create tools available on the internet like Canva and Infographics.
6. Spy on your Competitors website
Staying up to date with your competitors is one of the most popular ways to get backlink to your blog. You might know all your online marketing strategies of your competitors.
As a blogger or website owner, you need to spy on your competitor’s website and social media network from all the ways. This way you can easily find out your competitors earning techniques and how well their content marketing is tuned.
You can switch on some alerts to know when your competitors are publishing fresh content on their blog or websites. You can subscribe to their email newsletter and follow them in all their social media networks is one trick to know what your competitors are doing.
Another simple way to know when your competitor is publishing new content is, create a Google alert for the keyword.
“Site:yourcompetitor.com” for example your competitor is SaranSaro, You can create Google alert as site:saransaro.com
You’ll get to know whenever your competitor earns backlinks to his or him website.
You can easily find out the best ways and methods used by your competitors in order to build or earn backlinks to their website. For example, if they are generating backlinks through guest posting then you can contact the website owners and request them to write guest posts for their website.
There are many tools available on the internet to spy your competitors. My favorite tools to spy my competitor is “SEMrush“. You can list your most important competitors list and get the weekly report to find how many backlinks they gained during the week.
Using the SEO reports, you can filter them with many metrics.
7. Build Internal Links
A successful blogger knows how important it is building internal links in order to run a blog successfully. Internet links are the key to pass link juice which you can use for the anchor texts.
Using a good internal linking structure, you can easily make your readers to navigate through your website which will increase the user experience.
There are many tools available on the internet to create internal links automatically. However, I would strongly suggest my readers build the internet link manually.
8. Commenting on High-Quality Blogs
One of the easiest ways to get backlinks quickly is, to comment on others’ blogs or websites. However, commenting in others blogs should be done right. If you comment in the irrelevant blogs may become spammy.
Leaving valuable comments in others blogs may drive more traffic to your blog even if you can expect some sales as well.
Steps to follow to Comment other blog:
Add a compliment with the original poster by name. For example, “Hey Saran, another useful post from you”.
Provide some valuable tips which are very useful for the author and some other readers as well.
Add a link to your blog or website, OR you can leave your own blog post in the comment’s section if they allow.
Most of the sites won’t allow you to share your post directly in the comments section. So you need to make sure that what you are doing is in the comment section.
Before commenting on any blog make sure that that blog has high-authority, at least over 60. You can easily check the domain authority from Semrush SEO tool.
Commenting others strategy will work most of the time and forums are the best place to get more backlinks to your website.
9. Get Backlinks in Quora by Responding to Questions
As you comment on the blogs, the same way you can respond to the questions being asked on Quora.
Quora is a question and answer portal where questions are asked and answers by the people like you and me. Even people will edit or provide more answers for a single question.
You need to find your niche related questions on Quora and provide honest answers with the expert view. Now you’re good to give a link back to your website easily.
Once you’ve signed up with Quora, you can search your favorite niche on the search bar. You’ll get thousands and thousands of questions related to your niche. Now you need to provide an answer to the questions and give a link back to your related post.
10. Give Testimonials
You can easily get valid backlinks to your website by praising other businesses on their homepage. For example, if you love any product or service of any company offer, you can offer a good testimonial and ask for a link back to your website.
Most online businesses use the testimonials for social proofs and they will display the testimonial on their homepage. If you see success stories or testimonies of the websites, you’ll get to know how other bloggers get backlink from their homepage.
Now, choose any product which you purchased to run your business. Ensure that the product you bought from the company has at least 50-60 DA (domain authority). Now write a testimonial and ask them for a link back to your website.
11. Help A Reporter Out
HARO – ‘Help a report out’ is an online platform, where the public can provide their feedback to the platform to use in the upcoming stores. This is not only going to help the reports to build their story, you’ll easily earn high-authoritative backlinks for your website.
For example, you own a digital marketing company and give advice to the bloggers how to do email marketing effectively. Now, HAEO will add your advice on their stories and of course, they’ll include a link to your website.
All you have to do is, register with HARO as a source and they’ll send you the source request to your mail inbox. Now you’re good to pitch them and they’ll contact you, if they are interested in your topic.
12. Get Interviewed
Aside from registering with HARO, you may contact bloggers, publications and vloggers to get interviewed. Online interviews are effectively ways to build backlinks to your website.
You can do some research and find online those who are running online interviews which are relevant to your industry. You can approach them and get interviewed to earn backlink.
If you’re a blogger, you can contact websites like BloggingTips.com which used to have a series of interviews called “Meet the Bloggers“.
You may contact those people and let them know in the email that you’re interested to give an interview with them.
Make sure that it’s your responsibility to make the interview interesting and share some experience.
Once you’ve got more authority then you’ll not need to go for any interviews, many interviews will come your way.
13. Influencer Marketing
When you have a deal with an Influencer, then they’ll promote your website by link to it, write about your website and share it over social media networks.
Paying for influencers to promote your website helps to get millions of visitors to your website. There are many influencers available on the freelancers’ site to promote your website and in return you’ll get a backlink to your website.
There are many influencers working and they’ll exchange their links instead of money.
You can get help from BuzzStream to find your industry related influencers. BuzzStream is the best place to find the related influencers and build your relationship.
15. Reclaim Your Mentions
You might have seen that there are many websites mentioning your website and forget to link to your website. You can contact them and request for them to offer a link back to your site.
There are many tools available to find your business name without a link. Awario is a popular tool and will send you an alert you’re mentioned on the internet. If you’re mentioned without adding your site link then you can contact them to offer a link to your blog.
The author or owner of the site knows very well about you and your website. So you can easily contact them and ask for a backlink which is very easy to do.
PS: If any website mentions any negative comments about your website then you do not need to contact them to offer a backlink to your website :).
16. Blogger Reviews
We have seen Testimonials above which is one of the best ways to generate backlink to your website. However, another option to get backlink to your website is called ‘blog reviews‘.
You narrow down towards your niche related websites and offer some good reviews about the products or services. Now contact them and let them know that you’ve provided valuable comments about their products or services.
There are many bloggers charging for offering positive reviews on others’ websites. But you can request them to give a link back to your website.
17. Moving Man Backlink Method
The moving man method of backlink is one of the smart ways to get more backlinks to your website. You might have seen that sometimes, many businesses will go out of business because of some reasons. The reasons can be internal politics, bad management or anything.
However, when the business was online, they might have many valuable backlinks to their website. Even though their business is shut down, still their backlinks are alive.
You can use a tool called ‘Domain Hunter Plus’ to find the links that lead to sites that have blank pages. Now you can use the tools like SEMrush or Ahrefs to download the sites list of all backlinks pointing to that website.
This is one of the legitimate ways to generate backlinks to your website.
If your website and the defunct site use the same niche blog then you can reach out to the sites which offer the backlinks and ask them to change the links to your website.
18. Website Feedback Sites
Feedback sites are the best way to get backlinks and you can improve your website’s user experience by submitting your website to the feedback sites.
What do you need to do is, register your website and submit for review. You need to add a little description of how you want to improve it.
Now the best website feedback sites will review your site and add a backlink to your website.
There are many popular feedback website available on the internet:
Earning quality backlinks are very challenging sometimes, but you can easily get links to your website if you follow these simple methods.
Remember, building backlinks is as important as keeping them for a long time. Keep tracking your website’s backlinks using the popular backlink checkers tools SEMrush, Ahrefs, Monitor Backlinks, Majestics and more.